Buying for a team?Choose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant. Develop practical knowledge and confidence in Lead Generation. Lead Generation Objectives: This course teaches you techniques to use the power of Lead Generation as a part of your Marketing Strategy. Why this course matters This course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together. What you will gain Build a practical understanding of the key concepts covered in Lead Generation. Recognise where the topic applies in real workplace or business situations. Apply the methods and good-practice approaches covered in the course with greater confidence. Who is this course for? This course is suitable for professionals, managers, business owners and learners who want practical knowledge they can apply in real workplace situations. Course at a glance Format: self-paced online learning. Professional development: CPD course. Lead GenerationObjectives: This course teaches you techniques to use the power of Lead Generation as a part of your Marketing Strategy. Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology. Unit Contents: 1. Lead Generation EssentialsIn this topic you will cover: 1. Lead Generation Essentials1.1 9 Lead Generation Tools1.2 How To Create A Landing Page Using LeadPages1.3 10 Ways To Start Capturing Leads1.4 6 Lead Generation Strategies for Local and Offline Business1.5 Understanding The Types of Leads1.6 How To Capture Leads Using Exit Pops1.7 How To Use ActiveCampaign1.8 How To Turn Leads Into Customers1.9 Social Media Lead Generation1.10 Lead Generations Sales Funnel(Example) 2. Lead Generation MasteryIn this topic you will cover: 2. Lead Generation Mastery2.1 Overview2.2 Bribe Offer2.3 How To Create A High Converting Landing Page2.4 Creating Follow-Up Emails2.5 Buying Email Solo Ads2.6 Generating Leads Through Facebook2.7 Ad Swaps2.8 Ad Words2.9 The 100Commission2.10 Adding Your Offer to Other People's Thank You Page2.11 Joining Give Away Events2.12 Search Engine Optimization (SEO)2.13 How to Optimize Your Lead Generation2.14 How to Monetize Your Mailing List2.15 How to Write Profit Pulling Emails Course pathway: eBSI Digital Marketing Academy > Lead Generation Explore more professional training through the eBSI Digital Marketing Academy.
